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Wednesday 05, Feb 2025

CEO February 2025 Message

You’ll Gawk at this! Embracing Change, Strengthening Commitment in 2025

In very exciting news we’ve launched our latest membership branding campaign with the support of our Platinum Partner, Gawk.

This week we went live with the first of a number of sites across the region and I must say that the team, led by James, Luke and Pete have been incredible to work with and will be a key contributor to the growth of the Chamber in the near future. We look forward to sharing the journey with our members and a big thank you to the commitment and impact Gawk are providing to the growth of the Geelong business community in this rapidly changing business landscape.

As we muster momentum into 2025, one thing is certain… change is coming.

Our region is evolving, industries are transforming, and new opportunities are emerging. At the Geelong Chamber of Commerce, we embrace this change with fresh thinking, new products, and enhanced services, all designed to better support you—our members.  Many businesses found 2024 challenging, as did we and there is still a bumpy road to navigate this as we hope to see economic and regulatory pressures ease in favour of business – influenced by our advocacy and influence representing our members.

While the way we do business is shifting, our commitment to you remains unwavering. We are here to champion your success, advocate for your needs, connect you, develop investment into our region, and provide more education, professional development, and useful insights, supporting you to navigate this new era of business in a shifting landscape in the midst of growth.

This year, you’ll see new Chamber programs, expanded services, and new ways to connect and grow. We are strengthening our advocacy efforts, deepening collaborations, and ensuring that businesses in Geelong, the Bellarine, and the Surf Coast are positioned for success in a fast-changing world.

Change is inevitable, but together, we will turn it into opportunity. The Chamber is ready to help you adapt, evolve, and thrive—because when our businesses succeed, our entire region prospers.

We look forward to supporting you in 2025, embracing the future while staying true to our core purpose: driving business success.

Jeremy Crawford

CEO, Geelong Chamber of Commerce